We want to help your project take off and give you the tools so you can keep flying on your own.

Who is Sweet Marketing for?

  • 1

    Small entrepreneurs who have an excellent product or service but don't know how to get started and grow it

  • 2

    Medium-sized startups that have stalled in growth or need an extra helping hand

  • 3

    Established companies that need to cover a specific need for a limited time

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How will we do it?

BRAND

Let's define the soul of your business

Let's answer the philosophical question: Who is your company? This step is key to knowing who your audience is and how to address them with a consistent brand.
Services:
- Brand Book: logo, color palette, typography, overall vibe
- Your brand narrative: the story of your business
- Comparative analysis of the competition and positioning
- Definition of the target audience / buyer persona

CRO

Let's build your web experience

Once you've captured a potential customer's attention, how do you win them over? We need to optimize your conversion rate and show the customer what you offer and why.
Services:
- Website creation or migration: Shopify & Squarespace
- Optimization of acquisition and conversion funnels
- Creation of landing pages and testing

DIGITAL ADVERTISING

Let's launch campaigns

How will you capture your audience's attention? How will you build trust? What will set you apart from the competition? Where do you want to see your brand advertised? What's the most cost-effective location?
Services:
- Creation of advertising accounts on Meta, Google Ads, Microsoft Ads, Amazon, AppLovin, Taboola, etc.
- Implementation of tracking (pixels) for optimization of key events
- Audit of current and past campaigns
- Launching campaigns and optimization aimed at reducing CPA or increasing ROAS
- Creation or review of ads for online advertising

Content and communication

Let's define the schedule

What do we want to share? When do we want to share it? What is the optimal format? Who is the message intended for?
Services:
- Define strategy and communication calendar for social networks: promotions, events, launches, special dates, etc.
- Blog management: Regular publication of articles for better SEO positioning
- General editorial review of the website

TESTING

Let's measure results and iterate again.

Digital marketing is all about trial and error, and anyone who says otherwise is lying. The key is to keep trying until you unlock the point where you reach your goals.
Services:
- Ideation, planning, execution, launch and measurement of experiments
- Proficiency in using Data Analytics tools
- Support on A/B testing platforms
- Development and automation of reports

  • +€100M budget managed

  • +10 channels in which we have experience

  • +10 clients in different markets
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Why trust us?

Carlos

I am an industrial engineer and economist. I have over 14 years of experience specializing in finance, strategy, and digital marketing. I have worked in various markets, including Latin America, Europe, and the United States. In recent years, I have been helping Silicon Valley startups grow. I have managed marketing budgets ranging from millions of dollars per month to just hundreds.

LinkedIn Carlos

Laura

I am a communications professional and journalist, passionate about helping organizations and businesses find their voice, tell their stories, and connect with their audience. For the past 12 years, I have worked in the creation, editing, and publication of content in various formats (text, videos, and podcasts), combining my experience as a journalist in media outlets with my work as an external communications strategist. I have experience in project management, creating communication campaigns, managing social media, developing websites, and organizing events.

LinkedIn Laura

Just over a year ago, we launched our own brand ( ràfega abanicos ), where we put all our knowledge to the test. In a short time and with minimal investment, we've managed to reach over 10,000 followers on Instagram and a level of revenue that generates profit.

Some of the companies where we have worked

Our customers say so.

"I finally found someone who could help me with what I needed. I always had trouble setting up online advertising campaigns. Sweet Marketing was the only one who knew how to solve it. Their work is efficient, and today we can finally enjoy new streams of sales!"

- MICHELLE, Minx Factory Co-Founder

Contact us to assess your needs

Frequently Asked Questions

What is a boutique agency?

A boutique agency is characterized by working with a limited number of clients.
This isn't because we don't want to grow, but because we prefer to offer a personalized service, where each project receives the attention it deserves. We enjoy working with startups, not just for them. We want mutual growth.
Unlike large, generalist agencies, in a boutique agency each strategy is custom-designed, without mass-produced processes or generic solutions.
Our focus is on achieving real results, making things happen.

Can I afford it?

We understand you might be just starting out or have never invested in digital marketing before. That's why, before we talk about pricing, we'd like to hear from you. We have fixed rates (per hour of consulting), but we adapt to your current situation.
If you can't invest as much as you'd like right now, that's okay; the important thing is to start. As your brand grows, the equation can change.

How long will it take to see results?

It depends on where your business is at.
If it's already established, results can come quickly: sometimes small adjustments make a big difference.
If your business is just starting out, changes may take a couple of months to materialize. We'll work on a complete strategy, from start to finish, and there will be plenty of experimentation.

What type of businesses do you work with?

We love working with entrepreneurs, start-ups, and growing brands.